Willem Baars is the most interesting person of Gesina Roters
Willem Baars stands tall in his pristine Baars Projects Gallery in Amsterdam. This is mission control, headquarters for his assault on the Dutch art world, his universal epicenter; ideologically, aesthetically, politically. He is waging war, and wages it first and foremost by ‘showing good art’.
The gallery is sharp and clean, minimally designed. Upon entering, it is clear Baars has a well-flexed eye for how to approach and how to appreciate Art. Although not a huge gallery, one wall is adorned with a broad and compelling (personal?) collection of books to add spice to viewing pleasure.
It was apparent why Gesina Roters would say that Baars has a sharp mind. He represents artists and fights their corner, bullishly within an art world which in his mind, has lost its way.
Extended audio of Willem Baars’ discussion with Gesina Roters
Click the thumbnail to view Willem’s answers to the five questions
The Five Questions
What is your name and what would you say people best know you for?
Willem Baars, age 42, born with a huge amount of passion for Art, resulting in me being a gellerist, a historian, journalist and a fan of all the good art made in this world. And you know what? There is so much of it!
Where are we and why is this place interesting for you?
Amsterdam is the place where I feel at home. A world city and at the same time a safe small village. Without the pressure of cities like London, New York or Mumbai. Shame about the weather though.
If there was one book the whole world should read, which book would that be?
I am often asked the same question about my favourite art work. Find the answer there is not one work in preference. The great wonder of art is that it opens your eyes, makes you more aware, opening endless opportunities. Because I am aware of that I have a new favourite every week.
If there was one piece of music the world should hear which piece would that be?
Same answer as above. That can change every week. Can eat everything: Classic, pop, house etc. etc. All good music is worth listening to. So just do it and enjoy.
Who is the Most Interesting person you know in Amsterdam and why?
Otto Nan Hotel owner, cultural entrepreneur. Optimistic, energetic, inspirational, great sense of humour, and a great friend to have.
Otto Go For It!

